21-7-2025 – Trump Media & Technology Group announced Monday that its Bitcoin treasury strategy has reached approximately $2 billion in digital assets, driving shares of DJT up 8% in afternoon trading.

The milestone represents the successful execution of the company’s ambitious cryptocurrency plan first unveiled in May, when it raised $2.5 billion through a combination of stock offerings and convertible bonds specifically to build a Bitcoin treasury. The company roughly two months ago completed a capital raise of $2.5 billion with intensions on building a bitcoin treasury, making it one of the largest corporate Bitcoin accumulation strategies by a public company.

Trump Media announced that the Company has accumulated approximately $2 billion in bitcoin and bitcoin-related securities as part of its previously announced bitcoin treasury strategy. The holdings include both direct Bitcoin purchases and Bitcoin-related securities, positioning the Truth Social parent company as a major corporate holder of cryptocurrency assets. The treasury initiative represents a significant pivot for the media company, expanding its business model beyond its social media platform.

The announcement comes as Bitcoin continues its strong performance in 2025, with corporate treasuries increasingly viewing the digital asset as a hedge against inflation and currency debasement. Trump Media’s Bitcoin accumulation places it among companies like MicroStrategy that have adopted similar corporate treasury strategies.