30-8-2025 – Elon Musk’s attorney Alex Spiro will chair a new public company seeking to raise at least $200 million for a Dogecoin treasury, according to sources familiar with the matter. The entity, pitched to investors as a vehicle for holding Dogecoin on its balance sheet, aims to offer stock market access to the token without direct ownership, with endorsement from House of Doge—the Miami-based arm of the Dogecoin Foundation launched earlier this year. Spiro, a partner at Quinn Emanuel Urquhart & Sullivan known for representing Musk and other prominent figures, is identified in investor materials as the planned leader.
The project is in early pitch stages, with no details released on its structure or timeline, first reported by Fortune on Friday. This development aligns with a rising trend of public firms adopting crypto treasuries, including Neptune Digital Assets’ February purchase of 1 million Dogecoin and Bit Origin’s July securing of up to $500 million for a Dogecoin-focused strategy. Tesla, under Musk, holds undisclosed Dogecoin amounts and accepts the token for merchandise since 2022. Musk’s past endorsements, from calling it his favorite cryptocurrency in 2019 to market-moving posts, have fueled Dogecoin’s volatility, though a 2022 manipulation lawsuit against him was dismissed in late 2024 with Spiro’s defense.

