15-8-2025 – Strategy, the world’s largest Bitcoin treasury company, is poised for potential inclusion in the S&P 500 as early as September, a move that could cement Bitcoin’s status as a mainstream asset, according to asset management firm Strive. With a market capitalization exceeding $100 billion, Strategy meets key index criteria, including U.S. registration and listing on a major exchange.
The company’s recent second-quarter financial report, showing profitability over the past 12 months, clears a critical hurdle for S&P 500 eligibility. However, Strategy’s high volatility, with a five-year beta coefficient of 3.86—nearly twice that of Tesla—poses a challenge. In 2020, the S&P 500 overlooked Tesla for Etsy, citing volatility concerns, a precedent that could affect Strategy’s chances.
Inclusion in the S&P 500 would mark a pivotal moment for Bitcoin, transitioning it from a speculative asset to a blue-chip staple in corporate portfolios. Strategy’s $73 billion Bitcoin holdings, bolstered by a recent $472 million purchase, underscore its market influence. Strive’s analysis highlights how such a milestone could drive broader institutional adoption of Bitcoin, reshaping corporate treasury strategies.