18-7-2025 – Thumzup Media Corporation, a Nasdaq-listed AdTech company, has received board approval to hold up to $250 million in cryptocurrencies, including Bitcoin, Ethereum, Solana, XRP, Dogecoin, Litecoin, and USDC, according to a statement released Thursday. This move significantly expands the company’s digital asset strategy, building on its existing Bitcoin holdings of 19.106 BTC, valued at approximately $2.3 million.
CEO Robert Steele highlighted evolving U.S. crypto policies as a key driver, stating that diversifying the company’s portfolio positions Thumzup to capitalize on the growing digital asset market. The Los Angeles-based firm, founded in 2020, operates a platform that pays users to promote brands on social media.
Despite a $2.2 million net loss in Q1 2025, Thumzup’s stock has surged 267% year-to-date, though it dipped 2.93% to $12.59 on Thursday, per Yahoo Finance. The announcement follows a $6 million private placement of convertible preferred stock, arranged by Dominari Securities, where Donald Trump Jr., a shareholder with 350,000 shares worth roughly $4 million, and his brother Eric serve as advisors.
