19-6-2025 – Elon Musk’s X is poised to transform its social media platform into a financial powerhouse, unveiling ambitious plans to integrate trading and investment features directly within the app. This bold expansion builds on an existing payments ecosystem, bolstered by a Visa-backed digital wallet, as the company steers toward its vision of becoming an all-encompassing “everything-app.”
In an interview with The Financial Times, CEO Linda Yaccarino revealed that the forthcoming services, branded under the X Money banner, will enable users to invest and trade seamlessly. The rollout, set to debut in the United States, may also introduce a proprietary debit or credit card. The X Money wallet, first announced in January alongside a partnership with Visa, already facilitates swift real-time transfers between bank accounts and in-app digital wallets, laying a robust foundation for this latest venture.
Since acquiring the platform—then known as Twitter—for $44 billion in 2022, Musk has relentlessly pursued a multifaceted financial services strategy. X has secured money-transmitter licences across several U.S. states, with its sights set on obtaining approvals in all 50 to fuel a nationwide financial services expansion. While Yaccarino remained tight-lipped about specific asset classes, the platform’s existing infrastructure offers clues. X already supports Bitcoin tipping via the Lightning Network and showcases real-time cryptocurrency prices through $Cashtags, hinting at potential blockchain-based currency integration. Visa’s collaborations with crypto service providers further suggest that digital currencies could feature prominently in X’s financial offerings.
